Hold
Salesforce Lightning is a low-code / no-code solution designed to accelerate application development or manage content efficiently. It enables both technical and business teams to design, integrate, and deploy digital solutions with modular capabilities.
Strengths: Great to build inside Salesforces ecosystem, apps or automations. Either custom solution for a client or something more generic that can be sold to several of them (editor strategy)
Weaknesses: Limited to Salesforce ecosystem. The opportunity for a company like Smile, without adopting a position of editor, seems either limited (by opportunity) or a brand new position to assume.
Criterion | Detail |
---|---|
Third-party system integration | Yes, through API |
Plugin support | Several native integration. |
Custom code support | Possible |
Smile target use case | 🧑💻 application métier |
Deployment (cloud/on-premises) | ☁️ Cloud |
License | 🔐 proprietary |
Business model | 💶 license fee |
Integration opportunity | Client Setup |
Lock-in level | Strong - Can't exit the platform |